Privacy Policy - Strive Soda

Effective Date: January 1, 2025 Last Updated: January 1, 2025

Introduction

Welcome to Strive Soda ("we," "us," "our"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website strivesoda.com (the "Site") or purchase our products.

By using our Site, you consent to the practices described in this Privacy Policy.

1. Information We Collect

Personal Information

We may collect the following personal information when you:

• Create an account
• Place an order
• Subscribe to our newsletter
• Contact customer service
• Participate in promotions or surveys

Information collected includes:

• Name and contact information (email, phone number)
• Billing and shipping addresses
• Payment information (processed securely by our payment processor)
• Order history and preferences
• Account credentials (username, password)
• Communication preferences

Automatically Collected Information

When you visit our Site, we automatically collect:

• IP address and device information
• Browser type and version
• Operating system
• Pages viewed and time spent
• Referring website
• Cookies and tracking technologies (see Section 4)

Information from Third Parties

We may receive information from:

• Social media platforms (if you connect your account)
• Analytics providers
• Advertising partners
• Payment processors (transaction status only)

2. How We Use Your Information

We use your information to:

Order Fulfillment

• Process and ship your orders
• Send order confirmations and shipping updates
• Handle returns, refunds, and customer service inquiries
• Manage subscription deliveries

Account Management

• Create and maintain your account
• Authenticate your identity
• Provide customer support
• Communicate about your account

Marketing and Communications

• Send promotional emails and newsletters (with your consent)
• Inform you about new products, sales, and events
• Personalize your shopping experience
• Conduct market research and surveys

Site Improvement

• Analyze Site usage and trends
• Improve Site functionality and user experience
• Test new features and products
• Prevent fraud and enhance security

Legal Compliance

• Comply with legal obligations
• Enforce our Terms of Service
• Protect our rights and property
• Resolve disputes

3. How We Share Your Information

We do not sell your personal information. We may share your information with:

Service Providers

• Shipping carriers (UPS, USPS, FedEx)
• Payment processors (Shopify Payments, credit card processors)
• Email marketing platforms (Klaviyo)
• Analytics providers (Google Analytics)
• Customer service platforms
• Hosting and infrastructure providers

These service providers are contractually obligated to protect your information and use it only for specified purposes.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

Legal Requirements

We may disclose information when required by law:

• To comply with subpoenas, court orders, or legal process
• To protect our rights, property, or safety
• To investigate fraud or security issues
• To enforce our Terms of Service

With Your Consent

We may share information with third parties when you provide explicit consent.

4. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files stored on your device that help us provide a better experience.

Types of Cookies We Use

Essential Cookies

• Required for Site functionality
• Enable shopping cart and checkout
• Maintain login sessions

Analytics Cookies

• Track Site usage and performance
• Help us understand user behavior
• Improve Site experience

Marketing Cookies

• Personalize content and ads
• Track ad campaign effectiveness
• Enable social media features

Cookie Management

You can control cookies through your browser settings. Note that disabling cookies may affect Site functionality.

Opt-out options:

• Browser settings: Disable or delete cookies
• Google Analytics: https://tools.google.com/dlpage/gaoptout
• Ad preferences: https://optout.aboutads.info/

5. Third-Party Links and Services

Our Site may contain links to third-party websites or services. We are not responsible for their privacy practices. Please review their privacy policies before providing information.

Third parties we work with:

• Social media platforms (Instagram, Facebook, TikTok)
• Payment processors (Shopify, credit card companies)
• Shipping carriers
• Review platforms (Judge.me)

6. Data Security

We implement reasonable security measures to protect your information:

• SSL/TLS encryption for data transmission
• Secure payment processing (PCI DSS compliant)
• Access controls and authentication
• Regular security audits
• Employee training on data protection

However:

• No method of transmission is 100% secure
• You are responsible for maintaining account password confidentiality
• Notify us immediately of unauthorized access

7. Data Retention

We retain your information for as long as necessary to:

• Fulfill the purposes described in this Privacy Policy
• Comply with legal obligations (tax, accounting, reporting)
• Resolve disputes and enforce agreements

Retention periods:

• Account information: Until account deletion
• Order history: 7 years (tax compliance)
• Marketing data: Until you unsubscribe
• Analytics data: 26 months (Google Analytics default)

8. Your Privacy Rights

General Rights

• Access: Request a copy of your personal information
• Correction: Update inaccurate or incomplete information
• Deletion: Request deletion of your information (subject to legal obligations)
• Opt-out: Unsubscribe from marketing communications
• Portability: Receive your data in a portable format

California Residents (CCPA)

If you are a California resident, you have additional rights:

• Right to know what personal information is collected
• Right to know if personal information is sold or disclosed
• Right to opt-out of sale (we do not sell personal information)
• Right to non-discrimination for exercising your rights

To exercise your rights:

• Email: hello@strivesoda.com
• Subject line: "Privacy Rights Request"
• Include: Name, email, specific request

We will respond within 30 days of verification.

European Residents (GDPR)

If you are in the EU/EEA, you have additional rights:

• Right to object to processing
• Right to restrict processing
• Right to lodge a complaint with supervisory authority
• Right to withdraw consent

Legal basis for processing:

• Contract performance (order fulfillment)
• Legitimate interests (marketing, analytics)
• Consent (newsletters, cookies)
• Legal compliance (tax, accounting)

9. Children's Privacy

Our Site is not intended for children under 13 years of age. We do not knowingly collect information from children under 13. If we discover we have collected such information, we will delete it promptly.

Note: Our products contain honey and are not suitable for infants under 12 months.

10. Do Not Track Signals

Some browsers have "Do Not Track" features. We currently do not respond to Do Not Track signals, but you can control cookies through your browser settings.

11. International Data Transfers

Your information may be transferred to and processed in the United States or other countries where our service providers operate. By using our Site, you consent to such transfers.

We take steps to ensure your information receives adequate protection in accordance with this Privacy Policy.

12. Email Marketing

Subscription

When you subscribe to our newsletter or make a purchase, we may send you:

• Promotional emails about products and sales
• Educational content about hydration and health
• Company news and updates

Unsubscribe

You can unsubscribe at any time:

• Click "Unsubscribe" in any email
• Email hello@strivesoda.com with "Unsubscribe" in the subject
• Log into your account and update preferences

Note: You will still receive transactional emails (order confirmations, shipping updates) even if you unsubscribe from marketing.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date.

Material changes will be communicated via:

• Email notification
• Prominent Site notice

Continued use after changes constitutes acceptance of the updated Privacy Policy.

14. Contact Us

For questions about this Privacy Policy or to exercise your privacy rights:

Strive Soda

Email: hello@strivesoda.com

Website: https://strivesoda.com/pages/contact

Response time: We aim to respond within 3-5 business days.

15. State-Specific Disclosures

California Shine the Light Law

California residents may request information about disclosures to third parties for direct marketing purposes once per year.

Nevada Residents

Nevada residents may opt-out of the sale of personal information. We do not sell personal information.

Virginia, Colorado, Connecticut Residents

Residents of these states have rights similar to GDPR. Contact us to exercise these rights.

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By using our Site, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.